In today's era, internal events play a crucial role in building corporate culture. One form that is becoming increasingly popular and beneficial is organizing internal running events. With over 41 community running events featuring marathon distances (according to VNexpress) in Vietnam in 2023, a 25% increase from 2022, let's explore with PDC why this activity is becoming a trend in Vietnam.

An Easy-to-Participate Activity

One of the biggest advantages of organizing internal running events is accessibility. Unlike sports requiring high technical skills, running is an activity that most people can participate in, regardless of age or physical condition. This creates an opportunity for all company employees to join, thereby enhancing cohesion and spreading the spirit of the running event to everyone.

Health Benefits

Running is one of the most effective cardio exercises. When organizing internal running events, businesses are directly investing in their employees' health. Benefits include:

• Improving cardiovascular health
• Increasing strength and endurance
• Reducing stress and improving mood
• Community connection

Global Trend and Development in Vietnam

Organizing running events is becoming a global trend with over 75,500 large and small running events in 2023 alone, a 9.8% increase from 2022 (according to www.runsignup.com). In Vietnam, the number of marathon events has increased significantly in recent years, from major events like the National Marathon and Long Distance Championship of Tien Phong Newspaper (Tien Phong Marathon) to local-scale running events like the Tự Hào Tổ Quốc Tôi Half Marathon by Nguoi Lao Dong Newspaper. This shows the growing interest in this sport.

Benefits for Businesses

Besides improving employee health, organizing internal running events brings many other benefits to businesses:

• Building employer branding: Demonstrating care for employee health, attracting potential candidates.

• Enhancing team spirit: Creating opportunities for employees to socialize and connect outside the work environment.

• Brand promotion: If the spirit of the running event spreads, it can become an opportunity for widespread brand promotion.

• Community impact: In some businesses, these events are organized not only for the above-mentioned purposes but also as charitable activities or in conjunction with social-community oriented activities.

Organizing running events internally is considered a timely strategy at this stage to improve employee health, enhance internal cohesion, and build a positive corporate culture. With diverse benefits and ease of participation, it's no surprise that this is becoming a popular trend in Vietnamese and international business circles.

A running event not only brings health benefits but is also a great opportunity to build a strong and united collective.